chemarc
A trade and networking platform for professionals from the chemical industry.
The perfect chemistry
The first step toward designing the UX for chemarc was to dive into analytics and user research to quickly validate assumptions.
The Chemarc project began with a lean UX approach. Lean UX aligns business strategy with lightweight design process through constant learning loops: build – measure – learn.
Happy Journey
Making platform users happy was the primary and critical part of the project.
Chemarc is positioned to play a role of an evangelist in the Indian chemical industry. We knew we were nudging the ship in a new direction, be it Product information with import export data, Company Info, Chemical Suppliers listings, Webinars, Messaging and Trade Networking.
Silverscoop’s work resulted in a notable increase in both traffic and subscriptions and received positive external feedback. Coming up with a range of creative and inventive ideas, the team designed the website and its UI with the users in mind.
Aashish Bari
Product Head, Chemarc
#taketheleap
Prototype. Learn. Iterate.
Let’s collaborate and make a difference with our radically rapid approach to designing solutions the world needs today.